• A Brand-New BRAND for a Brand-New YOU!

    All you need to increase your credibility and visibility in one complete and personalized program

  • Our consciousness needs an upgrade. Would you agree?

    We need more clarity, more self-responsibility, more authentic communication, more embodied souls, so we can heal our hearts and the separation we’ve created.

    Your service supports your clients with that… through transformational work, through lifestyle, health & wellness coaching, through energy work. You help them stand in their power with confidence. But you can’t do that for yourself right now. You don’t enjoy talking about what you do, and you’re embarrassed with your lack of clarity and confidence.

  • I can help!

    I’ve got a systematic approach to zero in on your essence, dial in your message and bring consistency and cohesion to your brand. This will help you increase your credibility, confidently raise your rates, be proud of your brand and excited to serve your clients.

    Your aligned personal brand will give you the ability to attract fun and exciting clients who understand and get you. Your brand needs to look like you, think like you, sound and feel like you, and be instantly recognizable. It needs to be:



  • Curious how we can work together?

    All of my programs consist of deep, one-on-one work and are highly individualized. I don't currently offer group coaching programs, but if you become part of my tribe I will let you know when they become available. 


    My bold promise to you

    Working with me will be a high-end experience that will save you a TON of time, energy and money by turning your scattered niche into a stunning brand that breathes authenticity and power.

    You can take a big sigh of relief knowing that your values and strengths are fully represented, your message is clear and compelling, and your website, online and offline communication are streamlined and flawless.

    And when those gremlins raise their ugly heads, I will be there in your corner. I've got your back, and if you've been around the block once or twice you know that mindset is everything.

  • "A Brand New Brand for a Brand New You"


    a 6-month full branding experience

    This programs is for you if know you're talented, you've been in business for at least two years, have put yourself out there, tried a bunch of things, and you're pulling your hair out because things are not coming together. 


    We meet three times a month for 60 minutes, and every session is highly individualized. The other weeks you complete written, audio and video assignments that you share with me. I review everything you work on in between sessions.


    You receive fun and deep-digging assignments every week. This makes up a workbook you can come back over and over again when the going gets rough. We dive into brand archetypes, reveal your mission, values, views, beliefs, life experiences, education and expertise, personality traits, quirks, tastes and preferences, vision, and clarify your business and marketing plan for the next 12 months. At the end, everything is condensed into 4 pages of tight copy you can use on your website, social media and email marketing.


    We create a "brand moodboard" that represents visually the look and feel of your brand. We then get you ready for your photoshoot. Based on your brand archetype and "feel" of your brand, you'll know what to wear, which settings to choose and what types of photos to take. All you need to do is find a branding photographer in your area.


    I bring to the table over 10 years of study of mind-body techniques and energy work. As we dig into the most intimate corners of you in search for gold, gremlins do come out! You will learn some of the most advanced visualization, somatic and mind-reprograming techniques known to date that will condition you to stand in the power of the New Self we reveal for you.


    My graphic designer will work with you to illustrate your new brand in fonts, colors, textures and patterns. She will design you a brand new logo, and give you templates for your business cards, social media posts and banners, email marketing and opt-in forms. We want your brand to show up consistently across all platforms.


    My website designer or I will use the copy and graphic design we came up with to create a beautiful and functional website for you. The package includes Home, About, Services, Testimonials, Blog, Contact page design and integration with your opt-in form. Additional website pages and membership site design available at an extra cost.

  • You'll walk out with

    CLARITY around your divine right client, the problems you solve, the solutions you offer, your signature system for your high-end program, signature talk, most effective marketing strategy for your business, a solid business plan to implement for the next year that fits your lifestyle

    CONFIDENCE in talking about what you do online and offline, and in charging your worth - way more worth than you now think you have!

    STYLE through a website that fully represents you and that converts, on-brand social media, email and pdf templates, and a personal image that matches your top two brand archetypes

  • This program is my baby!

    I am a former healer, psychic, purpose coach, communication freak and wanna-be designer turned brand strategist. I bridge business strategy, healing and design with loads of intuition in a way no one else in my industry does. I, like you, have struggled to be fully seen and packaged into one business that is FULLY ME and so I can work with people I love and who love me back.
    I have poured my HEART and SOUL into this program because I want to offer you the exact support I wish I had when I was stuck, years ago.
    I hope you'll give me the chance to show you what's possible!
  • I loved what Alina did with my website, amazing! Sounds silly, but I feel like an important person. It made me cry a little. I had never seen myself the way Alina did. I believed in myself and loved doing my work, but I could never completely picture myself as a credible professional. I'd always had a hard time creating a vision for my business, and I now know that was a form of fear and lack of experience. Seeing the website Alina made for me got me out of my mind and fully into my body and heart. So grateful.

    Nelly Caldeira

  • Think this program may be for you?

    Book a call and we can decide together