You make people feel
AMAZED
INSPIRED
FREE
Values:
- Creativity
- Imagination
- Vision
- Authenticity
- Innovation
- Craftsmanship
- Self-expression
- Individuality
Weaknesses:
- Perfectionism (harsh inner critic)
- Being insensitive or arrogant
“Your only limitation is your imagination.”
YOUR IDEAL CLIENTS:
- Desire a higher level of self-expression
- Want to set themselves apart from others
- Are looking for an outlet from the stress of life
- Want to beautify themselves or their business in order to increase their status
- Want to beautify their world in order to experience more ease and joy
HOW TO
Embody your brand
IN GENERAL:
- Help your people express or reinvent themselves
- Think outside the box
- Show people new ideas and products that they never dreamed possible
- Show how you can make something out of nothing
- Seek to continuously improve your skills
YOUR ROLE:
- Inspire your tribe to see the beauty in life
- Create unique and meaningful offerings of enduring value
- Prioritize quality over quantity
- Create your own unique dress style
- Provide your clients with choices and options
- Clarify your values and your clients' values in order to create meaningful and powerful products
- Talk about how your products not only bring beauty into the world, but also ennoble society
- Show your creative process through videos and other visuals
Characters:
Michelangelo
Michael Jackson
Frida Kahlo
Shakespeare
Pablo Picasso
Mozart
Martha Stewart
Karl Lagerfeld, Chanel director
Brands:
Lego
YouTube
Crayola
Sesame Street
Canon
Sony
Apple
